Epson, National Geographic join hands to fight climate change

Epson with National Geographic to promote newly launched 'Pass up the Heat' campaign

Epson has joined forces with National Geographic to promote the protection of the world's permafrost – the frozen ground beneath the Earth'southward polar regions – in its newly launched 'Refuse the Heat' campaign.

The campaign comes equally scientists predict the earth'south permafrost volition thaw entirely by 2100, drastically irresolute ecologies, raising global bounding main levels, and releasing over 950 billion tonnes of methane into the atmosphere. Together, Epson and National Geographic aim to raise sensation of how people tin can reduce their ain impact of global warming, from homes to offices and other businesses.

'Pass up the Heat' is fronted by National Geographic Explorer Dr. Katey Walter Anthony . He oversees arctic observatories in Alaska and Russia to monitor the long-lasting impact of climatic change. Her pioneering inquiry into permafrost protection is featured in a serial of videos, infographics, and online content in collaboration with Epson and National Geographic and tin can be found at heatfree.epson.com .

Dr. Anthony commented: "The Arctic is literally melting earlier our eyes. We estimate that upwards to 10% of the projected global warming this century could come from thawing permafrost, and that affects the unabridged Globe. What happens in the Arctic does non stay in the Arctic. Our choices really do affair in piece of work and in life. And when businesses and people make smart decisions about what technology we use, that will also make a positive difference for our environment."

Saving free energy is essential in the fight against global warming, but numerous technologies in both businesses and homes consume significant daily volumes. Epson's pioneering range of printers with Heat-Free Technology bucks this trend, reducing environmental impact by using low energy and few replacement parts.

Epson Heat-Free Technology reduces global environmental issues

Epson global president Yasunori Ogawa commented: " Sustainability is at the eye of everything nosotros do at Epson, and we are committed to not simply lowering our own environmental footprint simply helping customers to do then likewise. Nosotros hope to make a difference in overcoming global ecology issues with our customers and business partners through our technologies."

Epson Oestrus-Free Technology does not crave heat in the ink ejection process . Instead, pressure is applied to a Piezo element , reducing environmental impact while increasing productivity without compromise.

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